The business gets designed. The partnership usually doesn’t.

Business partners make decisions about ownership, customers, money, strategy, people, and growth.

But many of the assumptions underneath the partnership itself remain unspoken.

Who brings what. Who owns what. How decisions get made. What each person expects from the other. Where the gaps are. What happens when the business changes or when one of you does.

Atlantic Coaching Group works with business partners at consequential moments: starting something together, changing how an existing partnership works, or separating well.